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Careers at Music Bliss

- SOCIAL MEDIA MARKETING MANAGER

Careers at Music Bliss

- SOCIAL MEDIA MARKETING T

Job Position: Social Media Marketing Manager

 

Job Description:

Music Bliss Malaysia is looking for a creative and digitally savvy Social Media Marketing Manager to lead and manage our social media presence across Facebook, Instagram, TikTok and Xiaohongshu. You will take ownership of social media planning, content creation and publishing, community engagement and performance monitoring, while supporting product launches, campaigns and brand initiatives. Working closely with our Marketing, Brand and Business Development teams, you will help strengthen our digital presence through engaging, platform-relevant content that connects with our audiences and brings our brands to life. Experience with Chinese-language content and Xiaohongshu is highly valued for this role.

 

Key Responsibilities:

1. Social Media Management

  • Manage the company’s social media platforms, including Facebook, Instagram, TikTok and Xiaohongshu.
  • Plan and publish content while keeping the accounts active and engaging.
  • Respond to comments and private messages and engage with followers.
  • Monitor account performance and analyse social media data.

 

2. Content Creation

  • Write social media captions, post content and short-form video scripts.
  • Create engaging graphics, short videos, Reels and Stories.
  • Adapt content style and messaging according to different social media platforms.

 

3. Content Planning & Publishing

  • Assist in developing monthly content plans.
  • Plan content to support new product launches, marketing campaigns and brand promotions.
  • Publish content according to schedule while ensuring content quality.

4. Video Production Coordination

  • Assist in arranging video shoot schedules, locations and related preparations.
  • Coordinate with internal teams and external partners.
  • Provide on-site support to ensure video shoots run smoothly.
  • Publish content according to schedule while maintaining content quality.

5. Cross-Department Collaboration

  • Work closely with the Marketing, Brand and Business Development teams.
  • Ensure content aligns with the company’s brand image and marketing objectives.
  • Assist with other content-related projects when required.

6. Event Support

  • Participate in company events, community activities and brand promotional events.
  • Assist with on-site execution and event content coverage.
  • Carry out other related duties assigned by the supervisor.

 

Requirements:

  • Minimum 2 years of relevant experience in social media management or content creation.
  • Strong written and reading proficiency in Chinese is required, as the role involves developing and managing Chinese-language social media content.
  • Good verbal communication skills in English and Chinese.
  • Strong familiarity with Xiaohongshu (XHS) is highly preferred, particularly in content planning, publishing and audience engagement.
  • Passionate about social media, content creation and music culture.
  • Good understanding of visual aesthetics, photography and video content.
  • Proficient in Canva, CapCut, Adobe Premiere, Adobe Illustrator, or similar software.
  • Good photography and video editing skills.
  • Detail-oriented, responsible and able to work independently.
  • Willing to learn and a good team player.

 

Added Advantage:

  • Hands-on experience managing or creating content for Xiaohongshu (XHS).
  • Experience creating content for music, retail or lifestyle brands.
  • Familiar with TikTok, Instagram and Facebook.
  • Interest in musical instruments or the music industry.

SOCIAL MEDIA & CONTENT TEAM

At Music Bliss, our Social Media & Content Team shapes how our brands, products and stories come to life across TikTok, Instagram, Facebook and Xiaohongshu. From social media planning and community engagement to creative visuals, short-form videos, Reels and Stories, the team creates relevant content that connects with our audiences and strengthens our presence across different digital platforms.


Working closely with our Marketing, Brand and Business Development teams, the team plans and manages content around product launches, marketing campaigns, brand initiatives and events. The role covers the full content journey - from developing monthly content plans and writing captions to coordinating video shoots, publishing content, engaging with followers and monitoring social media performance.


We’re looking for people who are creative, proactive and tuned in to social media trends and digital culture. If you enjoy turning ideas into engaging content, have a good eye for visuals, are confident creating Chinese-language content, and understand platforms such as Xiaohongshu, TikTok, Instagram and Facebook, this is an opportunity to play an active role in growing how Music Bliss connects with its online community.