Music Bliss Welcomes Jobranko as First Malaysian Ambassador for Gibson Guitar Avenue by Music Bliss!

2nd October 2024 – Kuala Lumpur, Malaysia

Music Bliss is excited to unveil an electrifying partnership as Jobranko, the acclaimed guitarist and trailblazer in the Malaysian music scene, becomes our first-ever Gibson Guitar Avenue by Music Bliss ambassador! As a legendary musician with an unmistakable sound and a track record of success, Jobranko is set to bring his innovative flair to the Music Bliss family.

This collaboration was a no-brainer. Jobranko’s stellar achievements, both on stage and in the studio, make him the perfect match for the iconic Gibson brand. His work not only resonates with fans but also mirrors the values we hold dear at Music Bliss—creativity, passion, and a relentless pursuit of musical excellence.

The exciting news was officially announced at a press conference held at the Gibson Guitar Avenue by Music Bliss, drawing the attendance of media representatives and guests at 2:45 p.m. The event kicked off with an energetic welcome by the MC, who introduced key figures from Music Bliss: CEO Mr. Jonathan Lee, Gibson Brand Manager Mr. Kenneth Kishandave, Head of Creative Department Mr. Thaqif Noor Azmi, and Jobranko’s manager, Noh Alonso.

Mr. Jonathan Lee then took the stage to share a few words about the thrilling collaboration between Music Bliss and Jobranko. He emphasized how the partnership marks a milestone in the local music scene, with Jobranko being the first Malaysian to represent Gibson under the Music Bliss banner.

The excitement reached new heights when Mr. Jonathan announced Jobranko’s name to the attendees. In true rock star fashion, Jobranko wowed the crowd with a brief yet electrifying performance on his iconic Gibson Les Paul “Black Beauty,” a guitar synonymous with his career since 1992. The audience was in awe as he effortlessly demonstrated why he’s a legend in the music industry.

Following his performance, Jobranko expressed his gratitude and enthusiasm in a heartfelt speech. He spoke about his deep connection with Gibson guitars and his excitement to be the first Malaysian ambassador for Gibson Guitar Avenue by Music Bliss. He also shared his vision of inspiring the next generation of musicians through this partnership.

The event then proceeded to the official signing ceremony, where representatives from Music Bliss, Jobranko, and his manager, Noh Alonso, put pen to paper to officially commence Jobranko’s ambassadorship. With the signatures in place, the collaboration was sealed, marking the beginning of an exciting new chapter for Malaysian musicians and fans of Gibson alike.

The event concluded with a lively photo and interview session, where media representatives had the chance to engage with Jobranko and the Music Bliss team. Guests were treated to light refreshments courtesy of Al-Sultan Restaurant, Bukit Bintang, making for a delightful end to a truly unforgettable day.

As the new face of Gibson products at Music Bliss, Jobranko will be at the forefront of various promotions, live events, and digital campaigns. Fans can look forward to catching him on social media, where he’ll share exclusive behind-the-scenes content and his experiences as a musician. He’ll also be visiting the iconic Gibson Garage in Nashville, Tennessee, giving fans an inside look at his journey with the legendary guitar brand as well as to introduce the “Jobranko Select” guitars, a series of special guitar tops chosen by the man himself at Nashville, Tennessee. These special guitars, under the Gibson Made To Measure program will have a unique story for each color representing Jobranko's illustrious 34 year career playing a Gibson guitar. These guitars will be custom specced to Jobranko's specifications.